"It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories, instead of theories to suit facts."


– Sir Arthur Conan Doyle, in the Complete Adventures and Memoirs of Sherlock Holmes

Preconceptions and prejudice are unfortunately part of everyday life. When we try to motivate employees in different ways, we often ascribe preconceived ideas to individuals depending on things like gender, age and occupation. imoveri helps you to start in the right end: To first get the facts on what groups within your company is motivated by, and then get to work with it.



imoveri is a professional service firm specialized in knowledge generation through scientifically based quantitative research. We provide products that measure total reward satisfaction, work-and-life-balance, and employee satisfaction.

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